what is learning experience design

What is learning experience design?

Learning experience design (LX design) is the process of creating learning experiences that enable the learner to achieve the desired learning outcome in a human centered and goal oriented way.

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How is learning experience design different?

Learning experience design is often compared to and sometimes confused with other disciplines like instructional design, user experience design, experience design or design thinking (and the list goes on!) So, how does LXD compare to these disciplines and how is it different?

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What is a learning experience?

Learning experience design revolves around the experience of the learner. There is an infinite variety in the experiences we can have and just as many ways to learn from them. This raises the two questions: what is an experience and what makes it a learning experience?

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The origin of learning experience design

Learning experience design is an interdisciplinary field of expertise. It incorporates elements of different disciplines like interaction design, neuroscience, cognitive psychology and teaching. It merges them into a completely new design discipline.
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Learning experience design process

Designing a learning experience can be an unpredictable and adventurous process. This is in a way inherent to the creative, agile and innovative approach LX designers use. Then what does a typical learning experience design process look like?
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Qualities of a LX designer

What skill set do you need to become a learning experience designer? Here's a list of qualities that enable the learning experience designers to come up with the best possible experiences for their learners.

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The Next Steps

After reading the LXD Fundamentals, the basics, you might be curious to take the next step in learning more about learning experience design and how to apply it.

lxd book

LXD Book

Get the LXD book by Niels Floor: "This is Learning Experience Design - What it is, how it works and why it matters"

Get the LXD book
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Learning Experience Canvas

We offer the Learning Experience Canvas for free! This is a great tool to get into lxd alone or with your team.

Download the LX Canvas
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Online LXD Cohort

Join the 4-week online learning experience design cohort starting September 22 2025.

Learn more
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LX Canvas Course

Get the most out of the Learning Experience Canvas with this self-paced online course.

Learn more and enroll
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LXDCON'26

Visit the 11th annual online Learning Experience Design Conference from June 16 to 18 2026.

Check out LXDCON
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LinkedIn Group

Join thousands of LXD enthusiasts from all over the world in our LinkedIn Group.

Join us on LinkedIn
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Meet Up

Free online LXD Meet Up in Zoom. Next up: June 26 at 4PM GMT+2 /CEST.

Register for free!
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Manifesto

Sign the LXD Manifesto and let the world know you are a learning experience designer!

Sign the manifesto